“Tiny Kettle”

Pulse Films director Arthur Studholme unveils his latest work for Yorkshire Tea. ‘A better brew for the planet’ champions sustainability in the home. The commercial is centred around the tongue-in-cheek invention of a ‘one brew kettle’ to solve the age-old problem of boiling more water than you need.

Agency: Lucky Generals Production Company: Pulse films Shoot Location: London, UK

Director: Arthur Studholme Producer: Bruno Loureiro Production Manager: Beatrice Giustini Director of Photography: Aidan Bryan